Zhang Xiaofei: The channel still lacks good products.

Sponsored by Gaogong LED, the channel development activities of the "LED Lighting Channel" weekly magazine - "2013 China LED Good Products Tour Exhibition and Merchants Conference" in the first phase from March to May in Hangzhou, Changzhou, Nanjing, Linyi, Fuzhou, Hefei 12 key lighting distribution market cities such as Changsha, Nanning, Kunming, Chongqing, Chengdu and Xi'an were held one after another.

On March 18, 2013, sponsored by Gaogong LED, the “2013 China Good Product Tour Exhibition and Investment Promotion Conference” hosted by Gaogong LED's “Lighting Channel” officially kicked off in Hangzhou.

During the meeting, Gao Gong LED CEO Dr. Zhang Xiaofei, Hangzhou Weiyang Lighting Chairman Shen Weiyang, Jiuding Decoration Co., Ltd. Design Director Chang Qing, Mulinsen Lighting East China Region Director Zhang Chao, Zhuhai Hao Broadcasting Sales Deputy General Manager Zhang Hu, Levi Mr. Tan Jian, General Manager of Optoelectronics, Li Wenjing, Sales Director of Lianchuang Optoelectronics, and Sun Lingsan, General Manager of Hangzhou Zhengda Lighting Co., Ltd., discussed in depth the bottlenecks and countermeasures of LED lighting channels, the cooperation mode and practice of vendor channels, and more roundtable dialogue. The dealers and designers present were puzzled.


Zhang Xiaofei, CEO of Gaogong LED, said that more than 90% of dealers have begun testing water sales of LED lighting products. At the same time, the channel is the most concerned by LED application companies, but when I visited the survey, there were many distributors who complained: Although the sales of LED products have been increasing for a few years, the sales ratio has been increasing year by year, but still not really met. Good product.

Indeed, at present, many LED companies may not even name their names, but their impact on the market is the biggest. The terrible thing is that this part of the company has divided up a considerable portion of the Chinese market. In contrast, their research and development capabilities are weak, mainly based on homogenization competition, and price wars and other means to occupy the market.

At present, China's LED lighting market is mainly filled with products from these companies. Due to the small turn of the ship, this part of the company is less risky. However, the risk of products such as dealers is not small, and they may lose their credibility and reputation for many years.

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