Recently, Philips Lighting announced that it has signed a cooperation agreement with Baidu, China's leading technology company. According to the agreement, Baidu's new generation of dialogue-based AI operating system DuerOS will become the partner of Philips "Friends of Hue", to ensure the seamless connection between Philips "show" personalized intelligent lighting system and DuerOS. All types of intelligent terminals equipped with DuerOS will be able to control all Philips "show" personalized intelligent lighting system products, and get a full range of home smart lighting experience. As the “wind vane†of the lighting industry, Philips Lighting is self-evident for the industry. In recent years, Philips Lighting has been making frequent efforts in the field of smart home lighting to promote the development of the intelligent lighting industry step by step. As the "big brother" of lighting, why does Philips Lighting have a soft spot for smart home lighting? Smart home lighting will become a "new air outlet" In recent years, smart homes have shown strong vitality on a global scale. According to statistics, in 2014, the global smart home market was worth 52 billion US dollars. In 2017, it is expected to reach nearly 100 billion US dollars, with a compound annual growth rate of about 20%. Since its inception, smart connected lighting has become one of the most widely used and first-of-its-kind applications in smart homes. According to the statistics of the High-Technology Research Institute LED Research Institute, the output value of LED intelligent lighting in China reached 14.7 billion yuan in 2016, an increase of 89.7% compared with 2015. GGII expects that the scale of China's LED intelligent lighting will reach 28.4 billion yuan in 2017, with a growth rate of 93.2%. By 2020, the scale of China's intelligent lighting production will reach 103.5 billion. Chart 2014-2020 China's intelligent lighting output value scale and forecast (unit: 100 million yuan,%) Source: Gaogong Research Institute LED Research Institute (GGII) A few days ago, the HKTDC conducted a questionnaire survey during the Hong Kong International Autumn Lighting Fair 2017 and the Hong Kong International Outdoor and Technology Lighting Expo 2017. The lighting industry surveyed expects that the home lighting market will remain buoyant in the foreseeable future. Among them, consumers need to replace old lighting products, which is expected to drive the demand for indoor home lighting products. At the same time, as consumers' awareness of environmental protection is increasing, LED products will be very popular, and smart technology is expected to continue to promote the development of the lighting industry. It is undeniable that intelligent lighting plays an important role in improving the quality of life, improving work efficiency and improving management. With the improvement of living standards, the application of smart home lighting will become more and more popular, and will become a new outlet for the development of the lighting industry. Breaking the "outside heat and cold" dilemma Philips lighting layout smart home lighting Of course, there are also many people in the industry who think that although the smart home market has great potential on a global scale, it is still in the incubation stage and has not been widely used. Compared with domestic, smart home is more popular in some developed countries, it is an indisputable fact. According to the observation of high-tech LED, the cause of “external heat and internal cooling†of smart home is mainly reflected in two aspects. On the one hand, due to the fact that the current smart home ecosystem has not been fully established, the scene is fragmented, the compatibility is poor, and the operation is complicated. Completely solved, it is difficult for consumers to deeply understand the wisdom and convenience of smart homes. The impression of “high cold†on smart homes needs to be improved. On the other hand, there is no supporting regulations and uniform standards in the smart home field. The industry is mixed, the products are mixed, and consumption The general experience is not good, the word-of-mouth is difficult to improve, and it is naturally difficult to drive consumers to pay the bill. As the global lighting leader, Philips Lighting has been cultivating the Chinese market for a long time, and has continuously introduced a series of lamps that meet the Chinese consumption habits. In 2017, Philips Lighting has been continuously deployed in the field of smart home lighting. In June 2017, Philips Lighting announced that it has opened a smart home lighting experience zone in more than 100 Philips fashion lighting stores across the country, showcasing its Philips Hue smart connected home lighting products, and through intelligent interconnection control, virtual reality (VR) simulation, etc. The immersive experience allows consumers to experience the different lifestyles brought by smart homes. The Philips Hue Smart Home Lighting Experience Zone features a full range of intelligent lighting products, including light bulbs, light strips, portable magic lights, ceiling lamps, downlights, floor lamps and bridges to meet the rich needs of home lighting. Xia Xiaojun, general manager of Philips Lighting Consumer Channel, said that Philips Hue has been leading the innovation in the smart home field, emphasizing the improvement of lighting experience and quality of life. It is believed that Chinese consumers who have led the trend of Internet consumption are very happy to try new things. We expect more customers to come to the Philips Smart Home Lighting Experience Zone and experience the incredible smart home scene. Philips Hue and å®å’š smart speaker products In July 2017, Philips Lighting announced that it has signed a cooperation agreement with Jingdong's voice intelligent hardware product “å®å’š å®å’šâ€, and “Jingdong Smart Speaker å®å’šâ€ officially became a partner of Philips “Friends of Hueâ€. Through the signing of the agreement, the two parties will integrate the technical advantages in the field of Chinese voice control and smart home hardware to provide a better experience for Chinese smart home users. Mr. Bill Bien, Chief Marketing and Marketing Officer, Philips Lighting Worldwide In September 2017, Philips Lighting released the Chinese sub-brand “Philips Show†for its smart home lighting system (English name: Philips Hue), which conveyed the unique charm of “Xiu Wai Hui Zhong†to Chinese consumers. As an intelligent lighting system, Philips "Show" has access to Amazon's Amazon Alexa, Google Home, and Apple's HomeKit and other intelligent voice butler platforms, in addition to remote control, traditional switches and even mobile app remote remote home lighting system You can also use voice to achieve control. Strong and strong joint construction of smart home lighting "ecology" Smart home is a system and platform concept, in which all equipment should be integrated. For the user, the lighting experience that does not work with other devices and cannot give the user a humanized experience is actually difficult to call true smart lighting. Some experts pointed out that the Internet and technology companies have advantages in high-speed interconnection and cloud data, while lighting companies understand the characteristics of electricity and optical characteristics. The combination of the two can accelerate the integration of the two industries. “The former concepts of intelligent lighting, smart security, smart home appliances, smart sockets, intelligent environment monitoring and so on are relatively isolated. This is far from the concept of the Internet of Everything. The future of intelligence cannot be just a single For smart products, it is more important to build an “ecological circle.†Industry veterans say. In order to meet the market demand and continue to promote the development of smart home lighting, Philips Lighting has teamed up with Internet and technology companies such as Jingdong and Baidu to enrich the "Friends of Hue" partners. All types of intelligent terminals equipped with DuerOS will be able to control all Philips "show" personalized intelligent lighting system products, achieve integration with smart homes, and obtain a full range of home smart lighting experience. Philips Zhirui table lamp second generation According to the relevant person in charge of Philips Lighting, “in line with the development trend of smart connected lighting advocated by Philips Lighting, more Philips Fashion Lighting Pavilion will open a smart home lighting experience zone in the future, while promoting the consumer experience, while promoting smart connected homes to enter Multi-family creates a beautiful chapter for people to integrate with light." Finally, Gaogong LED also believes that intelligent lighting is the basic part of the entire smart home, suitable for large-scale housing, it will make life more convenient and comfortable. In the future, smart home lighting must be developed in the direction of green, energy saving, comfort, simplicity and efficiency. P03 Series Push Wire Connectors
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